Is On Your Side
The death of the salesman has been greatly exaggerated. In real estate, even in the digital age, we still live in a society of choice and persuasion. Personal selling remains at the sharp end of the marketing spectrum. It is here where questions are answered, objections met, where uncertainty and anxiety are calmed. Either you sell the customer on yes, or they sell you on no. This is where “what if” turns to “let’s get started.”
Today’s prospect arrives, as never before, informed about the brand and offering. They arrive armed by traditional and digital media, by the press, by websites, reputation and referrals. Far from order takers, today’s salesperson must instantly assess and adapt to the preconditioned mindset. And in countless ways, each encounter is different in the digital age.
Catalyst sales teams are highly trained and richly experienced professionals. Their craft and art is to receive, engage and connect the interested prospect to the opportunities that best match their ambitions.
They are very good at what they do.
All this noted, Catalyst recognizes the fundamental essentials in project sales and we are diligent and disciplined in their execution. We are hyper focused, efficient and at once both optimists and realists.