Islands of Beaufort
Beaufort, South Carolina
Name of Project:
Islands of Beaufort
Community details:
Total acres 110, total units 199
Homesites from: $100,000 – $650,000
Community highlights:
Miles of marsh & water frontage
Community dock
Belle Grove Clubhouse
Pools, tennis & fitness
Destination:
Overview
The Challenges
Enter Catalyst
Results
Catalyst’s strategic business plan drove traffic to the community, and the newly trained sales staff was able to capitalize on these opportunities. Over the course of 24 months, both interior and marsh-front homesite sales increased by 100%. Catalyst achieved a one-year sales volume increase of more than $25 million, and over the life of the project yielded the developer an additional $36 million in accelerated sales prior to a complete project sellout in 2005.
“Catalyst was brought in after the Dotcom crash. They rebranded the community, refocused the marketing, and restructured our sales. They really understand this business. I have nothing but good things to say, and would recommend them to anyone.”